Even though actress Bipasha Basu claims that she has no reservations in working with ex-boyfriend, John Abraham when it comes to brand endorsements, sources suggest that the latter is trying to wriggle out of all the brands that endorse jointly.
“There are at least four brands that were negotiating with the couple to endorse them jointly. They have received a favourable response from Bipasha, but John has not shown interest in those deals yet,” says a source.
Sources also suggest that Abraham has decided to go solo when it comes to ads and will try to negotiate with those whom he’s already committed for joint brand endorsements. He, apparently, won’t be giving dates to any endorsement shoot planned with Bipasha.
“John is not keen on those endorsements and is working towards a solution that will help him avoid a shoot with Bipasha and also not affect the brand. Now that they have split, the whole concept of the ad shoots has to be reworked,” adds the source. Bipasha split with John after a nine year relationship in February 2011, but both chose to keep mumtill May 2011.
According to a leading ad man, some brands have decided to wait and watch when it comes to even Basu’s track record. “Following the recent (Amar Singh tape) controversy and split, some brands will choose to wait and watch till the whole thing gets over. Let’s see how thing shape up,” said the ad man.
No comments:
Post a Comment