'Keenan's promoting Mallika'

Mallika Sherawat has found a friend in her new home, Hollywood. The industry is abuzz with news that the sex symbol has a godfather of sorts in William Keenan, who's making sure she gets invited to the right parties and meets the right people.

That explains how the actress, a virtual nobody in LA got entry into the exclusive LA party circuit, and has been hobnobbing with the who's who of Hollywood.

Reveals an informer, "Mallika has always been comfortable with older men, than men of her own age, and William is in his fifties and fits the bill. He is well-known in LA and is helping her get a break there with his contacts."

Keenan is a former actor whose credits include Eternal Sunshine Of The Spotless Mind and Friends With Money, and has produced Waiting and O.M.C.

He is one of the main reasons she lives there for long periods of time. He runs a production house that has already been associated with Mallika's two Hollywood projects Hisss and Barack: Politics Of Love. He is a partner with Govind Menon, who has made about four films with the actress." Menon and Keenan have launched the Indian-US production consultancy Nuclear Mango, and the former got Jennifer Lynch to direct Hisss for the actress. Mallika remained unavailable for a comment.